How UC Irvine Women’s Soccer Hit Attendance Records to Open their Season

This week, we take a look at how the UC Irvine Women’s Soccer recently used FEVO’s social sharing capabilities to sell out the first game in team history.

The Challenge

Fresh off a 2021 Mountain West Conference Championship, UC Irvine Women’s Soccer wanted to keep their success going and start the 2022 campaign off with a bang. They aimed to sell out Anteater Stadium (fantastic choice of mascot animal BTW) to carry over the momentum from the previous season and keep fans excited and players hungry with a great gameday atmosphere.  

The Solution

The team utilized FEVO’s Social Checkout^TM for its social link sharing and intuitive group ticketing capabilities. They tapped local clubs and groups in the area to help spread the word and invite members, selling 60% of the 2,500-capacity stadium through FEVO. The ease with which fans were able to invite friends led the Anteaters to their first ever sellout, and the team kicked off the season with a packed house.  

‍
We had a breakthrough and sold out of our women’s soccer event this month. We reached a brand-new attendance record and used FEVO’s social links to share this offer to multiple groups and clubs in the area. With a solid sales team and FEVO helping us reach our goals, we did it!
-Robby Ray, Assistant Athletic Director/Marketing and Community Engagement

‍